Dr. Sanford Siegal
April 23, 2008
A Tale of Three (or Four) Cookie Diets

In 1975, I created the concept of a weight loss system that features a special cookie to control hunge...
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April 16, 2008
Cookies, Madonna, and (No) Sex

What a week this is turning out to be. It all began last Sunday evening when my Blackberry started to go crazy...
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January 07, 2008
Hardly a 'Flash in the Pan' Fad

I was on national TV over the weekend. E! Entertainment Network ran a two-hour special about diets that inc...
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October 21, 2007
Can't Seem to Lose Weight No Matter How Little You Eat? Could Be Your Thyroid

Oprah announces to the world that she has a thyroid problem a...
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August 20, 2007
A Simple Cardiovascular Risk Self-Test that Could Save Your Life

I want to share with you a simple, do-it-yourself test to measure your card...
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August 11, 2007
The Magic Pill: Eat What You Want, Lose Weight, and Have Sudden, Unexpected, Explosive Bowel Movements

I don't usually joke about obesity. I...
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July 10, 2007
Dr. Siegal's® COOKIE DIET™ History

Since launching our www.CookieDietOnline.com web site in May, I've received many emails from peop...
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February 18, 2007
I'm Flattered

They say that "Imitation is the sincerest form of flattery." Well, I'm feeling very flattered these days. Over the last 35 y...
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Dr. Siegal's Blog
January 07, 2008

Hardly a 'Flash in the Pan' Fad

I was on national TV over the weekend. E! Entertainment Network ran a two-hour special about diets that included a three-minute profile of me, my South Florida medical practice, and my Dr. Siegals COOKIE DIET weight loss system and products. I knew that I would be included in the show because several months ago the producer and camera crew spent a day in one of my South Florida clinics interviewing my patients and me and seeing how weve used my cookie-based diet in my practice during the past 33 years. Although Id known for months that the show would be aired in early January, I didnt know the title or even much about the subject. I just knew that Id be in it.

It wasnt until a few days before the show first aired on January 5th that I learned that it was called THS Investigates: Diet Fads. That concerned me a bit. How can the word fad apply to a weight loss program that has been in existence virtually unchanged for three decades and has helped more than 500,000 people? It cant apply, not accurately anyway, and Im happy to say that the producers saw it that way, too. I was relieved when, early in my segment, they singled out my diet from the scores of true fad diets that were mentioned by explicitly declaring: Dr. Siegals COOKIE DIET is hardly a flash-in-the-pan fad.

Whew!

Now, as for the show, I have to say that I was very impressed. In fact, despite the fact that it was produced by a network known for entertainment rather than news, the program presented an excellent overview of dozens of weight loss products and systems ranging from the sensible to the amusing to the downright terrifying. The producers included a few legitimate approaches like Atkins, Zone and mine, as well as many bizarre ones. There was a doctor who endeavors to treat obesity by prescribing his patients medications for depression, diabetes and other serious conditions that they dont necessarily have.

Not everyone who weighed in had a medical background. There was a tapeworm advocate and a parade of astrologers, mystics, self-anointed wellness gurus, nutritionists, and entertainment celebrities. Despite the fact that none of these people have ever helped even one sick person get well, they nevertheless enthusiastically offered up an astonishing amount of nutritional nonsense and advice that, fortunately, was far too impractical and ridiculous for most people to actually act upon. I loved the guy who advocates an extreme form of veganism. Im not exactly sure of the parameters of his eating guidelines; I think he eats only raw foods not derived from animal products, that dont cast a shadow, and whose names do not contain vowels. My favorite, however, was the vegan chef. My wife and I almost fell off the sofa when he admitted in a matter of fact way that following his approach takes a little getting used to given that it takes five hours to prepare a meal.

When it comes to diet scams, its hard to shock me. Ive spent many years researching hundreds of years of weight loss miracle cures and Im an avid collector of advertisements for such products. In fact, the montage of old black & white ads you saw in the beginning of the E! program was filmed in my office.

Im 79 years old. Ive been a physician for fifty years and have helped hundreds of thousands of patients lose many millions of pounds. How? By controlling their hunger and enabling them to consume fewer calories than they need to maintain their weight (which, by the way, is the only way to truly burn fat). The key to my programs success is that its so practical. No leaches, no tarot cards, no psychoanalyzing your carrots before you eat them. Just a hunger-controlling cookie and a sensible, calorie-restricted diet.

If you saw the show, Id love to hear your comments about it. In particular, do you feel as I do that the producers did a good job of differentiating the serious diets from the scams? Feel free to email me. Ill be in Phoenix this weekend attending grand opening events for two new Dr. Siegals COOKIE DIET retail locations but Ill be checking my email for your comments when I return next week.